Membership Overview
At Discover Saskatoon, we know that membership isn’t one-size-fits-all. Some members tap into every benefit we offer, while others focus on just a few - and that’s okay. Our goal is for every member to feel supported, connected, and part of a broader network of collaborative industry peers and friendly local neighbours.
No matter the size, shape, or sector - our members all share one thing: a deep love for this one-of-a-kind city we call home.
Saskatoon is humble yet full of energy, grounded yet bursting with pride. You’ll find that same spirit reflected in the incredible diversity of local businesses that make up our membership.
At Discover Saskatoon, we take a cooperative, community-first approach - helping you to align, and tap into the strength of our destination brand to amplify your reach, connect with new audiences, and elevate your marketing efforts.
Below, you’ll find everything you need to explore membership, including benefit details, categories and fees, our Code of Ethics, the membership directory, and of course, the application form to get started!
Connection and Community Fuel Business Growth
“On behalf of the Discover Saskatoon team, I invite you to join this exclusive and dynamic network. The success of Saskatoon’s visitor economy depends on our continued collaboration. Marketing our great city and businesses like yours is a top priority because memorable, fond experiences mean greater economic impact for Saskatoon. It is an honour to do this work, and I hope that soon we can do it together.”
Stephanie Clovechok | CEO, Discover Saskatoon
Benefits
Marketing & Promotion That Works
Get featured across Discover Saskatoon’s website and platforms with over 700,000 website visits and 104,000 social followers annually - amplifying your reach to visitors, residents, and beyond.Free Listings in Our #1 Website Feature
Add your events to our online calendar - our most visited page with more than 128,000 link clicks per year.Your Business on the Map
All members receive a full listing on our website, with additional opportunities to be featured in our annual Visitor Guide and tear-away maps distributed throughout the city. While we strive to include as many members as possible, inclusion in print materials can not be guaranteedNetworking & Events That Matter
Attend industry member events such as our AGM, Fun in the Sun Golf Tournament, Holiday Party, and more. In 2024, over 370 attendees participated and more than 40 local businesses were supported through these initiatives.Social Media Amplification & Collaboration
Request post shares, content creation, or multi-phase campaigns - we’ll help tell your story in ways that align with destination marketing strategies.Stay Informed & Involved
Receive monthly newsletters with industry insights, networking opportunities, and Discover Saskatoon and member news to keep you connected and ahead of the curve.Exclusive Access to Digital Passes
Participate in our popular digital #Saskatooning Passes, with over 1,200 new users in 2024 - driving foot traffic, brand awareness, and sales to member businesses.Frontline Staff Training – Free!
Book our in person 2-hour #Saskatooning Workshop to equip your team with the knowledge and confidence to enhance the visitor experience. 99% of participants saw the value in this offering! Digital training launching in late 2025!Retail & Visitor Centre Perks
Members receive 10% off all retail merchandise at the Visitor Centre and can display brochures, posters, and business cards to engage visitors directly.Earned Media Exposure
Pitch stories to our Earned Media team and be featured in national and international publications. In 2024, Discover Saskatoon hosted 12 travel writers, held 81 in-market meetings, and generated 45+ articles and blog posts.Be Part of Something Bigger
Align your goals with our citywide strategic priorities and explore opportunities through initiatives like the Legacy Builders Project, helping bring impactful business and sporting events to Saskatoon.Access to Event Hosting Opportunities
Be considered for RFPs, site visits, and hosting roles for conferences, meetings, and sporting events that bring high-value visitors to Saskatoon.Expert Support from Our Business Development Team
Bringing an event to Saskatoon? Receive hands-on guidance, bid development assistance, and connections to local and national partners to help bring major events to life.Support for Inclusive and Respectful Event Hosting
Access resources and guidance to ensure your events and partnerships reflect Indigenous inclusion, cultural protocols, and commitments to Truth and Reconciliation - fostering meaningful, respectful engagement with all communities.
Membership Fees
Discover Saskatoon memberships start at just $245+tax annually. Prices are for 12 months, with new membership fees prorated to July 31st. Full membership fees are due annually in August.
- General Membership: $245+tax
- Business Services: $350+tax
- Major Facilities: $820+tax
Already have a valid membership for one business? Add an additional location/business for only $65 each!
Individual Memberships are available for $65 and are designed for tourism and hospitality professionals who want to stay connected to the industry. While these members do not receive marketing or promotional benefits, they gain access to industry communications, event invitations, and professional development opportunities.
Get in Touch
Interested in learning more about membership with Discover Saskatoon? We’re here to help! Stop by our Visitors’ Centre, give us a call, or email us for more information.
